Action
Video marketing is an important ingredient to any online marketing campaign and is one of the fastest growing marketing strategies currently available. Inspirar Business Support create a range of videos for a variety of clients. We can produce quirky white board videos to quickly highlight key areas of your school, right up to professionally produced videos, shot on broadcast quality cameras and edited in industry standard packages.
We make our videos fun! We engage staff and students, why not let the English Department help write the script? Drama students can be the leading cast members, the Art Department can make props, Graphics and ICT can make artwork for titles and overlays and food technology can provide the catering! Videos can massively boost morale within a school there can be a buzz and excitement before and during the filming. Why not showcase the video at a cinema night held in the school hall with popcorn and hot dogs?! We try and get as many staff and students involved as possible, after all it is their school so we see them as key parts of the production.
[/two_third_last] [/full_width] [full_width] [two_third]Equipment
We use broadcast quality equipment; cameras that are used in HD TV and Film Production to give you stunning HD results. Our flagship camera is our Sony F330 HD XDCam which is capable of shooting native HD footage in 1440x1080p, combined with 1/2 inch CCD image processing results in crystal clear pictures. Our Canon HD lens completes the package to give impressive image acquisition.
Audio is just as important as video. If no one can hear what is being said then messages are easily lost. We use state of the art radio mics from Sennheiser; the industry standard radio mic kit for TV. These mics allow clear audio to be recorded with as little background noise as possible. When it isn’t possible to use a radio mic we use a mixture of condenser and shotgun microphones from Rode and Sony to capture audio as cleanly as possible. We have boom poles, windscreens and much more to help reduce background noise as much to make your message loud and clear.
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Post Production Editing is where real magic happens. All of the footage, audio and graphics come together to make your final film. We will involved you as much as possible towards the end of this process. We will use our wealth of editing experience to produce a ‘rough cut’ which is usually about 90-95% complete. We then work with you heavily from this point to tweak the final video to ensure it is perfect for your school. When everyone is happy with the final film we will render all the media and produce a DVD and web optimised versions. The web versions can be delivered on your website, YouTube and Vimeo and of course be a major part of your social media campaigns.
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